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Is your organization really growth-ready? Get your free Backability Score™ here.
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Why doesn't revenue generation feel easier?
You want your nonprofit to grow revenue because you believe in the power of the work.
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But right now, growth feels hard.
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→ Maybe teams are pulling in different directions.
→ Maybe your board can’t clearly explain the vision.
→ Maybe donors who should be saying yes aren’t sure why they should.
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I can say this with confidence: The fix isn’t a fancy campaign or another polished deck. Those surface-level fixes will only get your so far, and you'll end up right back where you started.
The fix that stops this cycle is strategic: It's strengthening your organization’s culture, narrative, and visibility so everyone inside works toward the same goal and funders can see (and believe in) the bigger vision.
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And instead of chasing dollars, you start attracting the right ones.
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Our goal: Get your nonprofit fully backed with stakeholder support, with funding, and with the confidence to take on what’s next.
What if the challenge isn't doing more, but how your team understands and communicates the vision?
This essay will show you how getting your team on the same page can lead to stronger funder relationships, deeper community partnerships, and more opportunities to grow your impact.
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Hi, I'm Angela Marino.
And I believe words have the power to change the world.
(Yes, really.)
When organizations "sing from the same songbook," as I like to say, it creates a new level of cohesion. It moves people to action, changes hearts and minds, and draws others into your cause.
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I've seen it.
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And it starts from the inside.
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Although I had been leading teams for years, it wasn’t until 2016 that I truly recognized just how powerful co-creation could be. That year, I was tapped to join a small, global team at United Way Worldwide tasked with envisioning a major transformation for the organization.
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I came in determined to drive big change, and I wanted it fast. But I quickly learned that change, especially on a large scale with a beloved brand, requires thoughtful buy-in, deep discussion, and a lot of patience.
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Over time, that team developed the vocabulary and framing that aligned us around a clear vision for the future. Being part of that process showed me what was possible. ​
After 18 years as a nonprofit executive leading change from within, I launched my consulting firm in 2022 and quickly became captivated by the link between strategy, messaging, and the shared understanding that drives organizational success.
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What started as messaging work grew into something deeper. In workshop after workshop, I watched teams gain clarity, not just on what to say, but on how to lead together.
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Through those conversations, they weren’t just finding the right words: They were doing the deep work of transformation.
Once you see it, you can’t unsee it: A strong organizational narrative is the catalyst for meaningful growth.​​
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Leading a nonprofit today is harder than ever, and getting everyone on the same page is essential. The stakes are high. ​The challenges are real.
​When teams not only have the right words but also deeply understand the organization’s purpose, they move forward with confidence, even during uncertainty.
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​Your organization deserves the culture, narrative, and visibility that empowers you to achieve your mission at a higher level.​
​You are leading the way.​
Let's make sure you have the right foundation to get there. ​​